More sales opportunities for your accountancy firm will bring you growth…
Here’s why this report is relevant to accountancy firms:
I’m always surprised about how little accountancy firms use proof to build their credibility and trustworthiness with prospects and introducers.
Let’s be more accurate here…
Some firms use a bit of proof. They use a few testimonials. A few firms also use a few statistics. A rare and remarkable exception (or two) also use case studies.
This Business Bitesize report makes a very powerful case for using more and more proof on your website and in your other marketing and lead conversion systems.
Q: Does building more proof work for accountancy firms?
A: Have you seen the number of case studies the big four have available on their websites?
This suggests case studies do make a difference!
Think about the ways proof has influenced your buying decisions in the past.
So how do you use proof in your firm’s marketing?